257. Neurotech: Tackling Alzheimer’s through Drug Free Tech with Christian Howell, CEO of Cognito

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The State of MedTech Hosted By Omar M. Khateeb
The State of MedTech Hosted By Omar M. Khateeb
257. Neurotech: Tackling Alzheimer’s through Drug Free Tech with Christian Howell, CEO of Cognito
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00:00 Introduction to Alzheimer’s and Cognito

05:10 Christian Howell’s Journey in MedTech

09:50 Leadership Lessons from Medtronic

15:09 Cognito’s Mission and Focus on Alzheimer’s

20:00 Innovative Approaches to Alzheimer’s Treatment

24:46 Partnerships and Community Engagement

30:00 The Science Behind Cognito’s Technology

34:17 The Brain Workout: Understanding Gamma Waves

39:02 The Overture Study: Insights and Results

45:19 Cognito’s Business Model: Patient Journey and Revenue

56:11 Future Directions: Beyond Alzheimer’s and Platform Technology

Cognito study: https://www.hopestudyforad.com/

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I’m Omar Khateeb

I’m Omar Khateeb. I help medtech sales people succeed by learning and leveraging skills that I developed initially for myself, to sell in medtech as a salesperson and sales leader.

I’m not a guru and I don’t have a grand theory. Instead there’s vision backed by experience and research. I know how to do it because I’ve done it, so I can show you how.

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